Breadcrumb
2024 Story Bank Ken Noller

John Costumbrado, M.D. ’17 is COMMUNITY. He is one of our 40 Under 40 2022 recipients. Costumbrado was part of UCR School of Medicine's inaugural class and is now an assistant clinical professor in the medical school. While serving as a resident at the Riverside Community Hospital/UC Riverside Emergency Medicine program, he played an active role in improving the health of the local community. He is now an Emergency Medicine Physician at Vituity. 

Sound Bites

Headlines

  1. Making UCR School of Medicine’s Mission a Reality
  2. Serving the Medically Underserved in the Inland Empire

Hooks

  1. John Costumbrado, M.D. ’17 is living UCR School of Medicine's mission. As a graduate of the inaugural medical school class at UCR, he ensured he stayed in the area to make a difference. Now, in Emergency Medicine, he is living his calling by working in a diverse medical field and working with underrepresented and underserved on a regular basis.

Quotes

  • “Being a part of something from the ground up and seeing the impact it has on the community is something special to take part in.” – John Costumbrado, M.D. ’17
  • “I am grateful to be a part of UCR and continue to help the next gen of UCR students.” - John Costumbrado, M.D. ’17
  • [When asked advise he would give to current students] “Keep pushing forward, give back, and continue serving you community.” - John Costumbrado, M.D. ’17
  • “Your support system is a critical component to your success, and it is never too early to seek guidance and mentorship opportunities.” - John Costumbrado, M.D. ’17

Narrative

The Mission of the UCR school of medicine is to improve the health of the people of California and, especially, to serve Inland Southern California by training a diverse workforce of physicians…[mission statement of UCR School of Medicine]

John Costumbrado, M.D. ’17 is living this mission. As a graduate of the inaugural medical school class at UCR, he ensured he stayed in the area to make a difference. Now, in Emergency Medicine, he is living his calling by working in a diverse medical field and working with underrepresented and underserved on a regular basis. 

The need for physicians in the Inland Empire was at a critical low in the mid 2010’s and the UCR School of Medicine was a great and much needed addition. The concept of having a medical school in the area to then serve in the local community was missing and UCR delivered. 

Originally from Los Angeles, Costumbrado jumped at the opportunity to be a part of something from the ground up with the medical school. While serving as a resident at the Riverside Community Hospital/UC Riverside Emergency Medicine program, he played an active role in improving the health of the local community. After his residency, he saw the impact his work made and was honored to have the opportunity to stay in the area to treat patients. 

Now as a respected and well-known emergency medicine physician within the Inland Southern California, Costumbrado also takes on the role of Assistant Clinical Professor for the UCR School of Medicine where he leads students achieve their own dreams of working in medicine.

Costumbrado has served the Inland Empire now for 6 years and was honored as one of UC Riverside's 40 Under 40 in 2022.

His story and quotes are best used in:

  1. Magazine Feature
  2. Brochures
  3. Social Media
  4. Alumni Spotlights 
  5. Newsletters

Suggestions:

  • When featuring an alumnus in a publication, newsletter, or social post. Highlighting a notable alumni to prospective students, current students, and alumni.
  • When promoting the value of a UCR degree to prospective students.
  • When promoting alumni that that have transformed from attending UCR to donors.
  • Promoting the School of Medicine to the community

 

Supporting Assets

UCR Magazine Feature for 40 Under 40 Honor 

CEMRO: California Emergency Medicine Residents’ Organization Write Up

Images

 

Social Media Tags

Hashtags:

  • #UCRiverside
  • #UCRAlumni
  • #UCRNotableAlumni
  • #UCRSOM
  • #UCRMedicine

Tags:

  • @UCRAlumni
  • @UCRiversideSOM
  • @UCRiversideOfficial

 

Usage Examples

John Costumbrado

 For more information regarding John and his story, please reach out to lisa.tyson@ucr.edu.