Before you get started
For instructions and general guidelines on how to use the assets below, visit the Visual Identity section. To request creative design, brand identity/strategy, photography, or video production services, submit an online project request form:
Creative Design & Strategy Request Form
If you're interested in requesting a UCR-branded logo for your campus unit and you're affiliated with a school or college, connect with your marketing communications manager to request the logo. If your unit isn't affiliated with a school or college, submit a project request to our office to have a logo provided to you.
Canva
In addition to Microsoft Word, PowerPoint, and Adobe InDesign templates, we've made a number of the templates below available on Canva. For all things Canva, including training videos and resources visit the following link:
Campus Brand Toolkit
In our Campus Brand Toolkit zip file, you'll find UC Riverside institutional logos, monograms, wordmarks, and our official Brand Visual Identity Manual.
“Bold Hearts. Brilliant Minds.” Toolkit
In this toolkit, you’ll find campaign guidelines, logo lockups, email signatures, Zoom backgrounds, a new Powerpoint deck, and a link to the campaign mantra video for the “Bold Hearts. Brilliant Minds.” campaign.
Let's Do R Part Campaign Toolkit
In this toolkit, you’ll find social media posts, an email signature, Zoom backgrounds, a web badge, web headers, and a campaign lockup for the Let’s Do R Part return to campus campaign.
Beyond Brilliant Student Initiative Toolkit
In this toolkit, you’ll find social media posts, an email signature, Zoom backgrounds, a web badge, web headers, and a initiative graphic lockup for the Beyond Brilliant Student Initiative.
Typefaces
UCR's designated typography includes free-to-use Google fonts, packaged in a downloadable file below. To obtain Rift, an Adobe Creative Cloud font, check with your school or college's marketing communication manager for assistance. Note that Oswald may be substituted for Rift. Learn more on the Typefaces page.
Photography
University Communications has a photography manager on staff for photo coverage at select campus opportunities and events. Priority is given to high-profile, executive, and university advancement requests. To submit a request for photography, complete the form at the link below with as much detail as possible. If our office makes a determination to provide you with photography coverage, further consultation will help us arrive at the most mutually beneficial coverage strategy that will meet your needs and provide UCR with high-quality images for future communications use.
UCR has a digital asset management system that houses all images taken by and for University Communications. To access general campus beauty shots, visit the UCR Libris account.
To request more specific imagery, contact Photography Manager Stan Lim, stan.lim@ucr.edu, for assistance.
Video B-Roll Collection
We've put together an album of high-quality UCR footage for campus partners and will frequently add on to the collection.
password: highlander
Do you have a specific video footage request? Fill out and submit a Video Footage Request Form and our office will review and respond to your request.
Submit a Video Footage Request Form
Video Production Assets
A number of institutional video assets are available to you in producing your own thoughtful multimedia pieces. University Communications has developed UCR-branded video bugs, end cards, social text, logo animations, lower thirds, thumbnails, and a power claim UCR on the Rise video, all available for campus use.
Logo animations, bugs, and end cards
password: highlander
Flyer Templates
Flyer templates are available for you to download here and edit in Adobe InDesign. You may also request access to use these templates and others in Canva.
Poster Templates
Poster templates are available for you to download here and edit in Adobe InDesign. You may also request access to use these templates and others in Canva.
Postcard Templates
Postcard templates are available for you to download here and edit in Adobe InDesign. You may also request access to use these templates and others in Canva.
Invitation Templates
Invitation templates are available for you to download here and edit in Adobe InDesign. You may also request access to use these templates and others in Canva.
Program Templates
Program templates are available for you to download here and edit in Adobe InDesign. You may also request access to use these templates and others in Canva.
Brochure Templates
Brochure templates are available for you to download here and edit in Adobe InDesign. You may also request access to use these templates and others in Canva.
Ad Templates
Ad templates are available for you to download here and edit in Adobe InDesign. You may also request access to use these templates and others in Canva.
PowerPoint Templates
Have an upcoming presentation you'd like to create a PowerPoint for? Our clean and professional PowerPoint templates may help you get started.
Digital Letterhead
To request professionally printed institutional letterhead for your department or unit, contact Auxiliary Design Services. Institutionally branded letterhead in MS Word format is available for download here:
Proposal and Report Templates
Looking to add a touch of UCR branding to your proposal or report? Institutionally branded proposal and report templates in MS Word format are available for download here:
MS WORD proposal and report templates
Wallpapers and Zoom Backgrounds
Download some of UCR's beautiful imagery branded and optimized for use as digital wallpapers and Zoom backgrounds. For further instructions on how to setup a Zoom background, visit Zoom support.
WALLPAPERS AND ZOOM BACKGROUNDs set 1
WALLPAPERS AND ZOOM BACKGROUNDs set 2
WALLPAPERS AND ZOOM BACKGROUNDs set 3
WALLPAPERS AND ZOOM BACKGROUNDs set 4
WALLPAPERS AND ZOOM BACKGROUND SET 5
Social Media Assets
Here you'll find UCR branded icons and banners to use across a number of social media channels, including Facebook, Twitter, Instagram, and YouTube.
